Brand Builders
Business Growers
Soul Seekers
Culture Shifters
Vision Setters
Story Tellers

We are a strategy and design consultancy dedicated to the creation, evolution and growth of great brands.

Why BLL?


Every BLL consultant has worked in retail, ranging from large, complex Fortune 100 companies to agile but scrappy start-ups.

Connected Intelligence

Insights reveal opportunity Imagination creates possibility. Strategy creates stability and competitive edge. Creativity leads to beauty. You need all of it.

Love & Light

Valuing love means we are mindful of how we listen, communicate, think, and behave with each other and our partners. The light means we try to bring levity and laughter to our work because otherwise... the day could be a real slog.

Our Capabilities

We thrive in helping our clients successfully execute strategy.

Consulting Side

Brand Strategy
Business & Retail Strategy
Merchandising & Sourcing Strategy
Design Strategy
Brand Partnership Strategy
Internal Culture & Processes
Trends & Cultural Insights

Studio Side

Brand Identity & Development
The BLL Brand Book
End-to-End Brand Builds
Design Partnership Builds
Design Packages
Training & Workshops
Retail Safaris

Past Work